Google announced today that said it has sent window stickers with bar codes to more than 100,000 local businesses in the U.S. that are popular search terms on Google’s home page and Google Maps. Consumers will be able to receive information about these “Favorite Places on Google” by taking a photo of the bar code in the store windows with their mobile phones. In addition to reviews of the business, in some instances the information could include coupons and special offers.
The bar codes on each store’s window decal can be scanned with an iPhone or Blackberry and Android phones using a special reader application. Google recommends that users of Android phones download the free Barcode Scanner App, while iPhone users will need QuickMark app. Normally QuickMark costs $1.99, but starting today, Google and Apple are offering the application free for the first 40,000 people to download. The bar codes can be read by Continue reading