Three Vermont businesses are calling all boomers, zoomers, red hats, seniors, silver foxes and really cool people over the age of 50 to participate in the “Vermont to Fabulous Las Vegas Virtual Challenge” contest. Because they are located in Vermont, home of the beautiful Green Mountains, where people love to love to bike, row, run and walk, Cabot Creamery Cooperative (of cheddar cheese fame), Concept2, and the Vermont Department of Tourism thought it would be fun to design an online challenge that revolved around healthy lifestyles, the pursuit of good eating, and exercise.

Stoweflake Resort

It’s easy to participate. First, create a log-in name and password on the homepage. This is a virtual contest, so you won’t see the other contestants involved – and although you will exercise, you won’t actually walk, run, row or bike to Las Vegas from Vermont. Simply log the minutes of physical activity you do each day to move along the map towards Vegas. Play tennis for an hour? Give yourself credit for an hour of walking or running, depending on how vigorous the game. Or if you play a round of golf, log those hours played as walking. Players earn poker chips each step of the way, which increases the chance of winning prizes via random drawings throughout the duration of the game.

All V2V Challenge finishers will be eligible to win the Grand Prize: a trip for two to Las Vegas, including airfare, food allowance, lodging at Caesar’s Palace, and two tickets to AARP 50+ Event & Expo, October 22-24, 2009. Other prizes awarded randomly throughout the V2V Challenge include:

* A Vermont summer or ski vacation for two at Smugglers’ Notch Resort
* A Vermont vacation for two at the Stoweflake Resort and Spa
* World-Class Cabot Cheddar
* Concept2 rowing accessories
* T-shirts, shorts, heart rate monitors and cool Vermont products

Mountain hiking at Smuggler's Notch Resort

Start logging your miles today and finish before midnight Tuesday, September 1st.

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